Our commitment to sustainability

FreshGround is committed to a sustainable future. We continuously strive to promote sustainability in all areas of the business including our products, facilities, operations and policies.

We’re committed to working towards operating in the most efficient and sustainable ways possible. This is important to us but also to our employees, our customers, our suppliers, our local communities, and the wider coffee industry we help represent.

The Rainforest Alliance

FreshGround’s premium range of coffees has at least 30% content grown and harvested on Rainforest Alliance Certified™ farms. Improving farmer livelihoods and investing in sustainable practices are important to us at FreshGround and important to the Rainforest Alliance.

The farms where our premium coffee is sourced all follow sustainable farming practices. Each one has met rigorous environmental criteria which helps farmers build climate resilience and protect soil health, waterways, tropical forests, and supports the overall ecosystem that’s vital to coffee crop production.

Choosing our coffee means that you’re supporting the Rainforest Alliance and helping to make a more sustainable future for everyone.

green rainforest of trees

Great coffee, efficient machines

All of our coffee machines are rigorously tested to ensure they run efficiently, and also come with a range of energy-saving features as standard. We’re always reviewing the products we offer, staying up to date with sustainable technology, and giving you the peace of mind that we can shrink your carbon footprint. This is better for the environment, and helps lower your power consumption.

Contact us to learn more

Recycling coffee grounds

Send them for processing

We recycle everything we can and encourage our customers to do the same. The UK produces a quarter of a million tonnes of waste coffee grounds so we encourage our customers to partner with Envar Composting (formerly BioBeans Renewal) to help reduce this. BioBeans send off used coffee grounds to their recycling factory in Cambridgeshire, where the grounds are dried, renewing them for reuse in valuable products to benefit both people and the planet.

Reusing coffee grounds

At FreshGround, we donate all our coffee grounds locally to vegetable growers as it makes for a brilliant fertiliser. Coffee grounds contain several essential nutrients such as nitrogen, potassium, and phosphorus, along with micronutrients that help vegetables to grow. This means that none of our coffee grounds go to waste. There are actually lots of uses for coffee grounds that you can read about in our blog.

Sustainable tea, hot chocolate and more

Whilst coffee is the biggest part of our business, we supply far more than just beans and filter coffee. As such, we strive to source all of our products from other companies who share our commitments to sustainability. For example, we stock hot chocolate products from Galaxy and Cadbury, who both have their own sustainability programs. Much of our tea comes from Twinings, who run their A Cup Filled With Care scheme, as well as Newby Teas who make similar environmental and social responsibility commitments. For more details about our stocked brands and their sustainable commitments, please feel to contact us.

Get in touch for more info

Sustainability in our water dispensers

T3 Billi Quadra

Energy saving equipment

Just like our range of office coffee machines, FreshGround’s water dispensers and taps have high-efficiency ratings and energy-saving functionality as standard. This not only helps the environment but it also saves our customers money.

T1 Undercounter Tap

Bye bye bottles!

All of the water coolers that we offer are mains-fed models. We don’t offer any bottle-fed water coolers because they are not environmentally sustainable. We always encourage customers to make the switch from bottle-fed, to this more sustainable option. This means that emissions linked to bottle production, as well as those from their transport and logistics, are significantly reduced.

T2 Undercounter Tap

Cut down on plastics

Single-use plastic is one of the biggest and most dangerous pollutants which is why we always promote the use of reusable cups and bottles. Our offices are free of single-use plastics and we encourage our customers to do the same.

Sustainability in facilities and operations

We’ve implemented a number of green initiatives across our offices. Our head office is powered entirely via our on-site solar farm. We have PhotoVoltaic panels on the roof that capture the sun’s energy and convert it to electricity. We’re 100% self-sufficient during office hours and any extra energy, we simply sell back to the grid.

Electric Vehicles

We’re reducing our carbon footprint and continue to review our travel policy. We promote the use of electric transport and have electric car charging facilities on site. Our company vehicles are in the process of being replaced with either electric or hybrid vehicles in line with Government policy and timelines. Our fleet of technician vehicles is also Ultra Low Emission Zone (ULEZ) compliant to reduce the impact on the environment in London and other urban areas.


In the office, we have installed auto-switch lighting. All of our lighting is activated via motion sensors making us more energy efficient. If no one’s down the far end of the office, we don’t need to turn the lights on! Likewise, there’s no worry about forgetting to hit a light switch, as the system powers down automatically when nobody is about.


Our team is committed to operating more sustainability and as such none of our waste goes to landfills. All of our outer packaging is made from FSC accredited recycled cardboard. Any non-environmentally friendly packaging materials have been audited and replaced with recycled and recyclable alternatives, where possible. We have a target to be 100% recyclable.

Want more information?

A copy of our Environmental Policy is available upon request. Simply contact Alun Simpson, Head of Legal & Compliance alun.simpson@freshground.co.uk to receive your copy.